WildflowerWorks is a groundbreaking programme designed to unlock the hidden potential within a special group of people that we fondly refer to as "wildflowers".
WildflowerWorks centers around a unique group of seasoned and exceptional individuals who have steadfastly remained true to themselves throughout their journey. These remarkable individuals bring with them a wealth of talent and extensive experience, serving as the driving force behind our initiative.
Our up-to-two-year initiative, WildflowerWorks, is committed to empowering these outstanding individuals. Notably, this program comes at absolutely no cost for the "wildflowers," underscoring our dedication to their growth and success.
The WildflowerWorks programme is meticulously designed by wellenwide to catalyze the business journey of these exceptional individuals. Our focus is on providing them with the essential tools in marketing communications (marcomms) necessary to unlock their full business potential.
WildflowerWorks, operating as a cause-related initiative under the stewardship of our agency, extends a comprehensive suite of communication consulting services. These services are specifically tailored to nurture the growth of the businesses associated with our "wildflowers." Our commitment lies in leveraging strategic communication, public relations, and brand development to ensure the flourishing of these enterprises.
Our aspiration is that by the end of this period, these once-supported businesses will have flourished to a point where they can seamlessly transition into becoming our esteemed clients. In nurturing their growth, we forge a symbiotic relationship where mutual success becomes the cornerstone of our collaborative journey.
The symbolism of the wildflower meadow
A wildflower meadow is a diverse and vibrant collection of flowers, each with its unique beauty and contribution to the whole. Just like a group of talented individuals, each member of the meadow brings their strengths and skills, creating a collective that is greater than the sum of its parts.
A wildflower meadow is also a symbol of abundance and richness, with an array of colours, textures, and fragrances. Similarly, a group of talented individuals can bring a richness of perspectives, experiences, and expertise that can lead to creative and innovative solutions.
And that’s not all. A wildflower meadow is a habitat for a variety of wildlife, providing sustenance and shelter for bees, butterflies, and other insects. In the same way, a group of talented individuals can inspire and support each other, fostering a collaborative and supportive environment that nurtures growth and development.
Our portfolio of services
for the growth of the "wildflowers"
WildflowerWorks is a portfolio of services designed by wellenwide for the growth of seasoned and talented individuals. It focuses on helping them reach their full potential and flourish in their careers. The WildflowerWorks portfolio of consulting services offered under this programme includes among others:
brand strategy for development,
strategic communication for reputation and sales growth,
brand expansion abroad,
personal development training,
other resources to support growth and development which are always related to communication.
"Our wildflower meadow will evolve year by year and get more species-rich. In the years to come, we aspire to see bees and butterflies start to use our meadow, and grasshoppers if we’re lucky. Birds will feed there, and bats may fly over the top."